Hetty Korsten

Affiliate Marketing and Partnerships Expert

Hetty Korsten is a SaaS affiliate and partnerships expert, consultant, and founder of Partner Nova. Currently she grows partner ecosystems for brands at saas.group.

Blog Posts

Best Affiliate Marketing Conferences to Attend in 2025 and 2026

This article outlines the must-attend affiliate marketing conferences. Dive into insights from leading experts, connect with industry pros, explore new tech and strategies, and find exciting partnership opportunities. It’s all about leveling up your game.

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16 Best AI Tools to Supercharge Your Affiliate Program Management

Discover top AI solutions for affiliate programs to streamline outreach, automate tasks, and boost performance, helping affiliate managers work smarter.

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Why You Need Partner Marketing for Your Business

Partner marketing plays a pivotal role in the context of SaaS companies, growing sales via collaborative partnerships, and strengthening a brand's standing. Dive into the remarkable benefits of partner marketing in this comprehensive guide.

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Terms and Conditions for Affiliate Programs

This article outlines the key components of an affiliate program's Terms and Conditions, stressing the need for a clear, legal, and trust-building agreement. It covers definitions, participation criteria, prohibited activities, commissions, termination, and liability limitations. The provided template serves as a guide, with a reminder to customize it with legal input.

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