Hetty Korsten

Affiliate Marketing and Partnerships Expert

Hetty Korsten is a SaaS affiliate and partnerships expert, consultant, and founder of Partner Nova. Currently she grows partner ecosystems for brands at saas.group.

Blog Posts

Key Affiliate Marketing Conferences to Attend in 2024

This article outlines the must-attend affiliate marketing conferences in 2024. Dive into insights from leading experts, connect with industry pros, explore new tech and strategies, and find exciting partnership opportunities. It’s all about leveling up your game.

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How to Use AI Tools for Affiliate Program Management

This blog discusses how AI is boosting affiliate marketing, projected to reach $36.9 billion by 2030. As an affiliate manager, AI tools assist in checking out competitors, reaching new partners, and improving ads. Stay ahead in the affiliate marketing game and save time and effort by using AI tools.

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Why You Need Partner Marketing for Your Business

Partner marketing plays a pivotal role in the context of SaaS companies, growing sales via collaborative partnerships, and strengthening a brand's standing. Dive into the remarkable benefits of partner marketing in this comprehensive guide.

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Terms and Conditions for Affiliate Programs

This article outlines the key components of an affiliate program's Terms and Conditions, stressing the need for a clear, legal, and trust-building agreement. It covers definitions, participation criteria, prohibited activities, commissions, termination, and liability limitations. The provided template serves as a guide, with a reminder to customize it with legal input.

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