Understanding where your affiliate traffic originates is key to optimizing your program strategy.
We're excited to introduce a new feature: Top Traffic Sources – designed to give you deeper insights into how affiliates are driving traffic to your website.
You can now view the top referral sources used by each affiliate over the past 60 days.
Top Traffic Sources makes it easier to evaluate the current strategy, ensure compliance with brand guidelines, and optimize partner performance. It’s especially helpful for identifying whether an affiliate is sending traffic from coupon sites, search ads, or other channels.
How to enable Top Traffic Sources:
Go to the Affiliates tab, open an affiliate’s profile, and click on “Top Traffic Sources” in their dashboard. This view is available for all affiliates and updates daily — helping you make more informed decisions across your program.