Pastel Talks
Bite-sized, tactical lessons on building and scaling affiliate programs for SaaS and B2B. Based on what’s working right now for 2,600+ companies.
Bite-sized, tactical lessons on building and scaling affiliate programs for SaaS and B2B. Based on what’s working right now for 2,600+ companies.
In the first episode of Pastel Talks, I walk you through the Top 5 Most Effective Affiliate Marketing Strategies — and show you how to set up a powerful affiliate program for your business.
I break down exactly why affiliate recruitment is hard and how to fix it fast. Whether you're launching a SaaS startup, scaling a SaaS business, or looking for smart SaaS tips, this video is for you.
In this video, I explore a brand-new way to do affiliate marketing in 2025. If you’re building a SaaS startup, scaling a SaaS business, or want smarter SaaS strategies that align with what’s working right now, you must watch this!
In this episode, I'm covering a tough but important topic: affiliate fraud. As your affiliate program grows, the risk of getting scammed grows with it, but with the right knowledge, you can spot the red flags before they cause damage.
In this episode, I talk about one of the most important (and often confusing) parts of running a successful affiliate program: how to structure affiliate commissions.
In this special sixth episode, I focus on 5 key questions that will help you decide if it’s time to build affiliate program strategies that take your SaaS business and SaaS startup to the next level.
