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Best Affiliate Management Software for Paddle

Rewardful Team

What makes great affiliate management software? One factor is its integration with payment infrastructures like Paddle. 

As more affiliates join your affiliate program, they’ll generate many referral links, commissions, and payouts. Without seamless integration between your affiliate program management and Paddle’s payment processing platform, this growth can quickly turn into an affiliate management nightmare.

In this blog, we’ll compare four affiliate software for SaaS that offer Paddle integration. We’ll dissect their features and pricing, empowering you to choose the perfect affiliate software to manage your thriving affiliate program.

1. Rewardful

The first tool on our best affiliate management software for Paddle is Rewardful

Affiliate tracking and management can be a complex beast, riddled with headaches like commission calculations and manual payouts. That's why Rewardful built its platform on Paddle's payment infrastructure. This seamless integration streamlines the entire process for SaaS and ecommerce businesses, making commission tracking and payouts a breeze.

You can connect your affiliate program on Rewardful with Paddle in just three simple steps—all in under 15 minutes with no code needed! Check out our detailed Rewardful and Paddle integration breakdown to learn more about how it works.

Top Features

  • Affiliate link generation: create unique URLs for each affiliate, streamlining the tracking and ensuring proper credit for their referrals.
  • Sales link tracking: monitors clicks, conversions, and sales generated through affiliate links.
  • Commission management: set up custom commission structures with automatic calculation and earning tracking based on the chosen commission types and rates.
  • Affiliate dashboard: provide a self-service portal for affiliates to check their performance, earnings, and new promotional materials.
  • One-click and API integration: integrate with over 25 popular apps (e.g., WooCommerce, Stripe, and with just a click, no coding required.


Rewardful offers three pricing plans with 0% transaction fees and no contract policy.

  • Starter: $49 per month - for up to $7,500 per month from affiliates
  • Growth: $99 per month - for up to $15,000 per month from affiliates
  • Enterprise: $149+ per month - for up to $15,000 per month from affiliates

You can start with a 14-day free trial or get a 2-month subscription free for annual billing. The feature breakdown of each plan is on the Rewardful Pricing page.

2. Tapfiliate

Tapfiliate is another affiliate tool that works with Paddle. However, connecting Tapfiliate with Paddle can be confusing since it requires copying and pasting the code to your backend. This makes the setup complex for non-technical users.

Tapfiliate offers a range of features to support not only affiliate programs but also referral and influencer marketing in ecommerce, B2B, and B2C sectors. However, it doesn’t support auto payouts. This can be a significant hurdle if you manage a large affiliate base, as manual payouts become increasingly time-consuming and prone to errors as your program scales. Furthermore, its cost structure might not be ideal for every budget. See the pricing information below to learn why.

Top Features

  • Affiliate tracking and management: monitor the conversions driven by the affiliate’s unique link.
  • Referral partner recruitment: options to automatically recruit new customers to become affiliates to promote your brand and expand your reach.
  • Flexible commissions: offer a variety of commission structures to incentivize your affiliates (recurring, lifetime, extra, fixed, or percentage-based commissions.) 


Tapfiliate offers three pricing structures. The prices indicated are billed monthly.

  • Essential: $89 per month
  • Pro: $149 per month
  • Enterprise: custom pricing

The $149 monthly fee for the Pro Plan puts Tapfiliate at the higher end, especially considering similar features are available in starter plans of other affiliate management software.

In addition, exceeding your click limit results in additional charges of $1.00-1.50 per 1000 clicks, and going above your conversion limit incurs $10-15 additional costs per 1000 conversions. This can quickly add up and strain your affiliate program's budget.

3. FirstPromoter 

The last affiliate software that supports Paddle integration is FirstPromoter. FirstPromoter allows affiliate managers to set up a branded affiliate portal and send emails directly from its native email features. They positioned themselves as the affiliate tool for any business — except ecommerce.  

At first glance, FirstPromoter seems to offer a wide variety of features, but it comes with a few drawbacks. First, it doesn’t support auto payouts. Paying your affiliates manually can cost you a lot of effort and precious time — a non-sustainable way to grow your business. Second, there is no information available on integration with FirstPromoter, leaving affiliate managers to question FirstPromoter's ability to accommodate all their affiliate marketing needs in the long run. 

Key Features

  • Personalized domain: create a dedicated affiliate program under your company's subdomain.
  • Individual commission rate: tailor incentive strategy for each affiliate based on their performance using bonuses and rewards schemes.
  • Email marketing automation: send broadcast and trigger-based emails directly from the platform.
  • PayPal payouts: pay affiliate commissions directly from PayPal with just one click.


FirstPromoter offers three pricing plans with a 14-day free trial. Prices are indicated for monthly billing.

  • Starter: $49 per month - for up to $5,500 per month from affiliates
  • Growth: $99 per month - for up to $15,000 per month from affiliates
  • Enterprise: $149+ per month - for up to $30,000 per month from affiliates

The Starter plan is limited to 1000 affiliates. If your needs exceed that limit, you must upgrade to the Growth plan.

Comparison of Affiliate Management Software for Paddle

Although the four affiliate management software compared above offer Paddle integration, they have different feature sets, limitations, and pricing. We compare them side by side to give you a better idea of what you’ll get.

Our verdict: Rewardful offers the most cost-friendly affiliate management software. For just a $49 monthly fee, you can generate up to $7,500 monthly revenue from your affiliate marketing program.

FirstPromoter may offer a similar price but with lower commission caps, which can limit your affiliate program's growth potential. As for Tapfiliate, it costs nearly double Rewardful's plan while offering features of similar power.

What’s the Best Affiliate Management Software for Paddle? It’s Rewardful

There are many players in the affiliate marketing industry today, but only one stands out: Rewardful. We built Rewardful specifically for SaaS companies and ecommerce merchants, crafting features to address your unique affiliate marketing challenges.

Try out Rewardful today, and join other SaaS businesses who have earned more than $50,000 monthly revenue with Rewardful as their trusted affiliate software partner. 

Start your free 14-day trial now and experience the power of Rewardful firsthand.

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