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The Best Coupon Trackers for SaaS Affiliate Marketing

Audrey Rampon
September 6, 2024
Updated:
September 6, 2024
The Best Coupon Trackers for SaaS Affiliate Marketing

It’s great to know that your coupon code affiliate marketing strategy contributes sales and revenue to your SaaS business. However, have you tracked their performance properly?  

Finding out which coupon codes are driving sales, who’s using them, and whether they’re being used correctly can be difficult, or likely impossible, without the right tools. So, we've made a list of the best coupon code trackers in the market, specifically for SaaS affiliate marketing. Let’s jump right in and find your match! 

TL;DR of the Top Affiliate Coupon Code Monitoring Tools

Tool Key features Pros Cons Pricing
Rewardful
  • Coupon code tracking
  • Two-way Stripe sync
  • Customizable commissions
  • Self-referral fraud detection
  • Real-time analytics
  • Easy and quick setup
  • Accurate data tracking
  • Excellent customer support
  • Proven track records of successful SaaS affiliate programs
  • Focuses on SaaS businesses
Starts at $49/month with a 14-day free trial
Tapfiliate
  • Coupon tracking
  • Custom branding
  • Automated workflows
  • Easy to use
  • Designed for Saas, retail, and ecommerce businesses
  • Customer support issues
Starts at $74/month with a 14-day free trial
Refersion
  • Influencer integration
  • Automated payouts
  • Scalable
  • Detailed analytics
  • Scalable
  • Detailed analytics
  • Premium pricing
  • Steep learning curve for beginner affiliate marketers
Starts at $99/month with a custom pricing option for enterprise-size businesses
Post Affiliate Pro
  • Multi-tier commissions
  • Custom tracking domains
  • Fraud protection
  • Highly customizable
  • Supports complex commission structures
  • Can be challenging to learn
  • Mixed reviews on customer support
Starts at $129/month with a 14-day free trial
AffiliateWP
  • Coupon tracking
  • Integrations with WordPress plugins
  • Customizable commissions
  • Seamless integration with WordPress tools
  • WordPress oriented
  • Users report UI navigation issues
Starts at $299.60/year with a 30-day money-back guarantee
OSI Affiliate
  • Social media sharing
  • Custom landing pages
  • Referral contests
  • User-friendly interface
  • Lacks built-in payment system
  • Need some technical skills to work around the system
Starts at $47/month with a 15-day free trial

1. Rewardful

Rewardful is one of the top players in affiliate marketing for SaaS businesses, and its coupon code tracking feature is one of its highlights.

Rewardful’s seamless integration with Stripe and real-time analytics make it easy to track the success of your coupon codes. This means you can quickly identify what’s working and what’s not without having to go through the chaos of manual tracking or draw conclusions from outdated reports.

  • Coupon code tracking: Rewardful allows you to monitor how each coupon code is performing, giving you insight into which affiliates are driving the most sales and where your promotional efforts are paying off.
  • Two-way Stripe sync: thanks to the seamless integration, all the coupons that go through Stripe will be synced automatically and accurately into your Rewardful dashboard.
  • Customizable commissions: set different commission rates depending on the campaign or the affiliate group, matching your unique SaaS business needs.
  • Self-referral fraud detection: automatically flags any suspicious affiliate activity, such as self-referrals, so you know nobody's messing with your coupon codes.
  • Real-time analytics: with real-time insights, you can see directly how your coupon campaigns are performing and make adjustments as needed.

Learn more about Rewardful’s coupon code tracking feature.

Pros:

  • Easy and quick setup. Connecting Stripe to Rewardful only takes 3 easy steps.
  • Real-time data makes it easy to adjust strategies on the fly.
  • Excellent customer support for when you need a hand.
  • Rewardful has helped numerous successful companies build and grow their affiliate programs. For example, OpusClip has generated over $50,000 in monthly affiliate revenue with Rewardful's assistance.

Cons:

  • Rewardful is a SaaS affiliate marketing software that focuses on solving the unique pain points faced by SaaS businesses.

Pricing:

2. Tapfiliate

Tapfiliate is a cloud-based affiliate management tool that’s particularly user-friendly.

It's a solid choice for SaaS companies that need to track coupon performance but don't have the time to tackle a steep learning curve. The multi-language support also makes it ideal for businesses planning to expand globally.

  • Coupon code tracking: track promo code campaigns directly from the platform and see which affiliates drive sales.
  • Custom branding: you can white-label the affiliate dashboard to match your company’s branding, and give your affiliates a better brand experience.
  • Automated workflows: simplify the affiliate onboarding process and keep your program running smoothly with automated tasks.

Pros:

  • Easy to use, even if you’re not tech-savvy.
  • Focusing on SaaS, retail, and ecommerce businesses.

Cons according to G2 users:

  • Features are somewhat limited compared to other platforms.
  • Customer support can be slow and sometimes fails to meet customer expectations.

Pricing:

  • The annual plan starts at $74/month.

3. Refersion

Refersion is an affiliate marketing tool tailored for SaaS businesses with large-scale affiliate programs. Its influencer and affiliate campaign features make it particularly suitable for businesses that collaborate with influencer marketers.

  • Influencer integration: combine affiliate and influencer campaigns in one place, allowing for more comprehensive tracking and management.
  • Automated payouts: set up scheduled payouts and let Refersion handle the rest, saving you time and reducing the risk of errors.
  • Advanced analytics: gain deep insights into how your campaigns are performing, with detailed reports that break down your data in a way that’s easy to understand.

Pros:

  • Strong analytics tools give you a clear picture of performance.
  • Scales easily as your program grows.

Cons according to G2 users:

  • Higher pricing might be a barrier for smaller businesses.
  • The platform can feel a bit overwhelming for new users or affiliate rookies.

Pricing:

  • Starts at $99/month, with custom pricing available for large-size businesses.

4. Post Affiliate Pro

Post Affiliate Pro is a comprehensive platform designed to streamline affiliate program management.

Offering customizable tools and robust coupon code tracking, it's ideal for businesses of all sizes, from simple programs to complex, multi-tiered systems.

  • Multi-tier commissions: set up flexible rewards to pay affiliates for direct sales and sales generated by their sub-affiliates.
  • Custom tracking domains: Create custom tracking domains for better brand alignment and improved tracking accuracy.
  • Fraud protection: Built-in tools help detect and prevent fraudulent activity around your coupon codes.

Pros:

  • Customizable interface to fit your affiliate coupon code's unique needs.
  • Supports complex commission structures.

Cons:

  • The learning curve can be steep due to the extensive features.
  • Users aren't always pleased with the customer support team.

Pricing:

  • Starts at $129/month for the yearly plan.

5. AffiliateWP

For SaaS businesses built on WordPress, AffiliateWP is a valuable tool for managing affiliate programs.

It offers comprehensive features, including coupon tracking and real-time reporting. This allows you to make informed decisions quickly based on up-to-date data.

  • Coupon tracking: assign and monitor coupon codes directly within your WordPress dashboard.
  • Integrations: works seamlessly with popular WordPress plugins and ecommerce platforms.
  • Customizable commissions: set different commission rates for different affiliates or products for a more tailored affiliate program.

Pros:

  • Ideal for businesses using WordPress.

Cons according to G2 users:

  • Limited to WordPress, so not suitable for non-WordPress sites.
  • Users sometimes have issues navigating the system.

Pricing:

  • Starts at $299.60 per year.

6. OSI Affiliate (Omnistar Affiliate)

OSI Affiliate combines coupon tracking with social media tools, making it easy for affiliates to promote your SaaS product.

The ability to create referral contests makes this platform unique for coupon tracking. 

  • Enhanced social sharing: simplify the process for affiliates to share coupon codes on social media, boosting visibility and reach.
  • Customized landing pages: create tailored landing pages for each affiliate to increase conversion rates and provide a branded experience.
  • Referral contests: motivate affiliates to generate more referrals through coupon codes by organizing engaging contests with attractive rewards.

Pros:

  • User-friendly interface with customizable options.
  • Affordable for small to mid-sized businesses.

Cons according to Capterra users:

  • Some users report that they're missing a built-in payment system.
  • The tool is less intuitive and may require technical skills to work around it.

Pricing:

  • The most basic plan starts at $47/month.

Rewardful: The Best Affiliate Coupon Code Tracking Tool for SaaS

Rewardful distinguishes itself from other affiliate management software by offering accurate coupon code tracking and a user-friendly setup process.

To start using coupon codes in Rewardful, follow these easy steps:

  1. Organize the affiliates: group your affiliates based on type, duration, or commission settings.
  2. Set the discount: define the desired discount for your coupons within the campaign settings.
  3. Share coupons: promotion codes will automatically be generated for all affiliates in this campaign, and you can start sharing them instantly.

And the best thing? Rewardful's attribution process occurs directly at checkout, eliminating the need for web visits or cookies.

Track Promo Code Campaigns Effortlessly with Rewardful

As more consumers rely on videos, podcasts, and social media for purchasing decisions, incorporating affiliate coupon codes into your affiliate marketing strategy is essential. To accurately track all sales, utilize a reliable coupon code monitoring tool like Rewardful.

Experience Rewardful for 14 days without any credit card commitment.

Explore our pricing plans to discover how Rewardful can boost your SaaS business with precise tracking, adaptable commission structures, and seamless integrations.

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